Lumen5

Freemium
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Turns articles and scripts into short social videos with templates and stock footage, free tier watermarks exports.

Quick facts

PricingFreemium
Free tierYes — free plan, but exports carry a watermark and are capped in resolution
PlatformsWeb
DeveloperLumen5
Website https://lumen5.com/

What Lumen5 is

Lumen5 turns written content into short social video. You paste a blog post, article or script, and the platform breaks it into scenes, matches stock footage and images to each line, and lays the result out on a timeline you can edit. The emphasis is speed over frame-level control: it is built for marketing teams that need a steady output of square and vertical clips for social feeds, not for people producing bespoke motion graphics. Templates define the look, and a brand kit applies fonts and colours across projects. Text-to-speech provides narration, and captions can be generated automatically. Output quality depends on the source text — a well-structured article produces a coherent video, while a rambling draft produces a sequence of disconnected cards. Editing individual keyframes or building custom animation is not part of the product. Because scenes are generated from sentences, the tool works best when the source already has short, declarative paragraphs.

Best for

  • Repurposing blog posts into social clips
  • Themed content at a steady weekly volume
  • Teams without a video editor on staff

Not ideal for

  • Bespoke motion graphics and frame-level animation
  • Work that must export without a watermark on a free plan

Pros

  • Text-to-video conversion needs no timeline skill
  • Templates and brand kits keep output consistent
  • Narration and captions are generated automatically

Cons

  • Free exports carry a watermark and lower resolution
  • Scene matching is automatic and often needs reordering
  • Very little control over motion and transitions

Pricing in detail

The free plan covers the editor and templates but watermarks exports and limits resolution. Paid plans are billed monthly or annually, differ by export quality, watermark removal, brand kits and the number of users, and add a larger stock library. Enterprise pricing is quoted separately. Because the practical difference between tiers is mostly watermark removal and resolution, the free plan works for drafting and paid plans are needed as soon as anything goes to a client.

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